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Sundrop
The Fabulous ‘50s brought an age of fun and discovery, as well as an entirely new citrus-flavored soft drink called Sundrop. When Charles Lazier, a salesman of beverage concentrates, developed the brand in St. Louis, Mo., in 1949, little did he know that Sundrop would become one of the top regional soft drinks.
While riding around town in the family car, Lazier quickly scribbled a recipe for a new soft drink on a small piece of paper, which he handed to his son, Charles Jr. The younger Lazier worked as a lab technician at his father’s plant, and soon began work on the formula. Two years later, in 1951, Sundrop debuted at the American Bottlers of Carbonated Beverages Conference in Washington, D.C.
Over the years, Sundrop developed a loyal consumer base because of its utterly unique citrus flavor. In many southeastern states, Sundrop was known as Sun-drop Golden Cola, Golden Girl Cola and Golden Sun-drop Cola.
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