Score 23, Win DP: Dr Pepper Challenges Division 1A Football Teams to Score 23 for Victory on Kick-off Weekend
As college football season officially begins, Dr Pepper is giving college football fans a whole new way to play along at home -- announcing today that everyone in America could win a Dr Pepper if a Division 1A team scores 23 points and wins the game on College Football Kick-off Weekend, Aug. 30 - Sept. 3. The offer kicks off a national, three-month long consumer promotion that challenges college football fans to "Go For More" throughout the season.
"College football fans are some of the most passionate sports fans out there and we want to bring even more excitement, more fun and more flavor to the game," said Andrew Springate, vice president of Dr Pepper marketing. "Now as fans are cheering on their favorite teams on Kick-off Weekend, there will be something more on the line -- a chance to get a free Dr Pepper. And this is just the beginning of all Dr Pepper is bringing to fans all season long!"
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